RSS vs. Email Marketing

Some people say RSS is better than email, some people think that RSS will never replace email. I’m from one of those that thinks that RSS and email are a perfect match and smart marketers should use both chanels in promoting their services.

Dr. Mark Brownlow, publisher of well-known Email Marketing Reports, has compiled interesting articles about RSS vs. email marketing. Those articles can give you an answer how web feeds can be used in order to complement with email marketing and if you really want, to replace it.